What is Google Analytics?
Google Analytics is web analytics service that provides statistics and basic analytical tools for search engine optimization (SEO) purposes. This service, available to anyone with a Google account, gives us insite on how our readers engage with our website so that we can improve our content. Google Analytics collects information anonymously – it reports website trends without actually identifying individual visitors.
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You can opt out of Google Analytics by visiting this Google page: Google Analytics Opt-out Browser Add-on.
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